Pragmatic Innovation Management

Innovation fails not for lack of ideas but because companies struggle to move from inspiration to execution. This executive course helps unlock innovation across every dimension of your organization, offering a structured, hands-on approach to leading complex initiatives and ensuring that innovative ideas not only emerge but also thrive and scale.

Foto: CBS Executive Fonden

Introduction

Many organizations invest heavily in innovation but struggle to translate ideas into tangible outcomes. Ideas often stall due to uncertainty, weak prioritization, or a lack of managerial support. Innovation, therefore, should not be treated as a one-off activity but as a systematic, ongoing process that requires structure, governance, and strategic alignment.

Content

This course addresses this challenge by working on both doing innovation—generating and developing ideas— and supporting innovation—creating the systems, resources, and decision-making processes that allow ideas to thrive. You gain a structured, research-based, and practical approach to innovation management that can be directly applied in your own organization. By integrating theoretical frameworks with hands-on activities, we provide middle managers and technical specialists with the tools to ensure valuable innovations are never “lost in translation” when moving toward senior leadership.

Key Benefits

  • Learn how to assess external technological opportunities, identify strategic priorities, and translate advanced technologies into measurable business value.
  • Master the organizational design and team dynamics necessary to foster a sustainable culture of innovation.
  • Gain practical tools to generate, evaluate, and develop innovation projects with real business potential, leaving with a customized innovation roadmap applicable to your own organization
  • Improve your ability to drive successful initiatives in your own department or organization and promote innovation projects effectively to senior management
  • Build a lasting network of peers and world-class experts facing similar innovation challenges.

Find more information about the course here

01.05.2026CBS Executive Fonden

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Pragmatic Innovation Management

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